Theatrical 2 - 'Before I Fall'

Trailer:


Analysis:

This trailer opens with an establishing voiceover, which immediately introduced the audience to the main character. This also allows the audience to be aware of her situation, therefore setting up the narrative and characters to the film. This voiceover is accompanied by not only a repeated piano chord which gives an ominous, dramatic feel to the opening (drawing the audience in) by also and equally dramatic slow motion clip of the main character in focus walking through a packed corridor. These used conventions clearly focus on a dramatic trailer. The montage of scenes that follow create a normal high school environment that establishes and equilibrium, showing a normal day for the main character we have just been introduced to. The tension levels increase with the shortening of the clips and the pace of the cuts, this then climaxes at the car crash. The directors conformity to the teen drama conventions allows the audience to be thrown when the supernatural subversion of the genre ensues. The repeat of this sequence in a more suspicious tone, indicated by the music and the faster paced clips increases tension. This suspense is heightened with the time-lapsed clips and the overlapped clips, along with the montage of scattered moments from throughout the film, which all create confusion with the audience and build up the tension of the clip, to leave on a cliffhanger. This montage is designed to intrigue and confuse through its use of varying styles of shots ranging from establishing to extreme close up, with the differing intimacies of the shots designed to intrigue the reader.